CoolSystems
We connected air conditioning products with advice, installation and servicing in one website. The CoolSystems redesign covered its logo, visual identity and WooCommerce catalogue with a clear route to requesting a quote.
Logo and identity redesign · Website and store redesign · A tailored enquiry journey
Air conditioning, installation and servicing
When choosing a product needs expert advice
Choosing air conditioning involves both the unit and its suitability for a particular space. The CoolSystems website needed to serve people comparing models as well as those who first need professional guidance.
We gave products, selection advice, installation and servicing their own connected routes. A quote basket lets visitors select products and request a non-binding offer that can account for their requirements and installation needs.
An updated identity across the website
The redesigned logo and visual identity connect air conditioning products with CoolSystems services. The same visual direction follows visitors from product selection to enquiry.
A website structured around customer needs
Clear routes for products and services
The homepage provides separate entry points for the catalogue, advice, installation, servicing and business solutions. Each route leads to a practical next step.
A catalogue connected to enquiries
Product categories and model information support comparison. The quote basket accommodates purchases that need expert confirmation before a final recommendation and price.
Content around customer needs
Copy and internal links connect air conditioning with installation, servicing and cleaning. Dedicated routes address both homes and commercial spaces.
From choosing air conditioning to requesting a quote
The refreshed identity unifies the product catalogue with installation and servicing. The website connects model comparison with an enquiry basket so customers can request a quote for their space.
Project results
The content supports real searches around air conditioning, installation, service, cleaning and solutions for homes and businesses without forcing keywords into the copy.
Clicks from Google
5 Jun – 4 Sep 2026
Google Search Console recorded 743 clicks from Google Search to coolsystems.sk during the stated period.
Search impressions
5 Jun – 4 Sep 2026
coolsystems.sk appeared 19,099 times in Google Search results. Source: Google Search Console. Impressions are not a count of visitors.
What we delivered
01
Logo and identity redesign
An updated visual foundation for a consistent CoolSystems brand presence.
02
Website and store redesign
A responsive implementation using WordPress, Elementor, Woodmart and WooCommerce.
03
A tailored enquiry journey
A product catalogue connected to a quote basket and non-binding quotation process.
04
SEO and content structure
Page hierarchy, metadata and internal links for the main product and service routes.
Need a website that connects products and services?
We design websites and online stores around how your customers choose and what they need before making an enquiry. Let's look at your offer and the parts of your current journey that need more clarity.
