{"id":2277,"date":"2026-05-18T09:09:37","date_gmt":"2026-05-18T09:09:37","guid":{"rendered":"https:\/\/flamia.studio\/slovnik\/ga4-2\/"},"modified":"2026-07-22T09:28:51","modified_gmt":"2026-07-22T09:28:51","slug":"ga4","status":"publish","type":"flamia_glossary","link":"https:\/\/flamia.studio\/sk\/slovnik\/ga4\/","title":{"rendered":"GA4"},"content":{"rendered":"<style id=\"flamia-glossary-one-paragraph-inline\">\n.single-flamia_glossary .elementor-element-4533b10,\n.single-flamia_glossary .elementor-element-f84795c,\n.single-flamia_glossary .elementor-element-flmenex,\n.single-flamia_glossary .elementor-element-flmenre,\n.single-flamia_glossary .elementor-element-0b683c3,\n.single-flamia_glossary .elementor-element-5e485b0,\n.single-flamia_glossary .elementor-element-9824397,\n.single-flamia_glossary .elementor-element-flmskex,\n.single-flamia_glossary .elementor-element-flmskre,\n.single-flamia_glossary .elementor-element-2605baa,\n.single-flamia_glossary .elementor-element-421aa85,\n.single-flamia_glossary .elementor-element-51bbf67{display:none!important}\n.single-flamia_glossary .elementor-widget-theme-post-content p:last-child{margin-bottom:0}\n@media(max-width:767px){\n.single-flamia_glossary .elementor-element-f3669f5,\n.single-flamia_glossary .elementor-element-c83cf0d{box-sizing:border-box!important;width:100%!important;max-width:100%!important;margin-left:0!important;margin-right:0!important;padding-left:20px!important;padding-right:20px!important;overflow:hidden!important}\n.single-flamia_glossary .elementor-element-f3669f5>.e-con-inner,\n.single-flamia_glossary .elementor-element-c83cf0d>.e-con-inner{box-sizing:border-box!important;width:100%!important;max-width:100%!important;margin-left:0!important;margin-right:0!important}\n.single-flamia_glossary .elementor-element-84464f5,\n.single-flamia_glossary .elementor-element-fb4fc3e{box-sizing:border-box!important;width:100%!important;max-width:100%!important;min-height:0!important;margin-left:auto!important;margin-right:auto!important;padding:42px 16px!important;overflow:hidden!important}\n.single-flamia_glossary .elementor-element-dc9d313,\n.single-flamia_glossary .elementor-element-59c6e18{box-sizing:border-box!important;width:100%!important;max-width:100%!important;min-width:0!important;--container-widget-width:100%!important}\n.single-flamia_glossary .elementor-element-dc9d313 .elementor-heading-title,\n.single-flamia_glossary .elementor-element-59c6e18 .elementor-heading-title{font-size:30px!important;line-height:1.08!important;max-width:100%!important;white-space:normal!important;overflow-wrap:break-word!important;word-break:normal!important;text-align:center!important}\n}\n<\/style>\n<p><strong>V skratke:<\/strong> Google Analytics 4, analytick\u00fd n\u00e1stroj na meranie n\u00e1v\u0161tevnosti, udalost\u00ed a spr\u00e1vania pou\u017e\u00edvate\u013eov.<\/p>\n<p>GA4 je analytick\u00e1 platforma od Google, ktor\u00e1 zhroma\u017e\u010fuje udalosti a \u010fal\u0161ie \u00fadaje o pou\u017e\u00edvan\u00ed webu alebo aplik\u00e1cie pod\u013ea nastaven\u00e9ho merania. Nie je to automaticky \u00fapln\u00fd obraz spr\u00e1vania; v\u00fdsledky z\u00e1visia od implement\u00e1cie, s\u00fahlasov a konfigur\u00e1cie.<\/p>\n<p>Pri pr\u00e1ci s GA4 treba vedie\u0165, ktor\u00e9 udalosti sa meraj\u00fa, ako vznik\u00e1 <a href=\"https:\/\/flamia.studio\/sk\/slovnik\/konverzia\/\" class=\"flamia-link-nest\">konverzia<\/a> a za ak\u00e9 obdobie sa \u00fadaje porovn\u00e1vaj\u00fa. Report alebo dashboard je podklad pre rozhodnutie, nie rozhodnutie samo o sebe; \u010d\u00edsla treba \u010d\u00edta\u0165 v kontexte kvality d\u00e1t a obchodn\u00e9ho cie\u013ea.<\/p>\n<p><strong>S\u00favisiace pojmy:<\/strong> <a href=\"https:\/\/flamia.studio\/sk\/slovnik\/event-tracking\/\">Meranie udalost\u00ed<\/a>, <a href=\"https:\/\/flamia.studio\/sk\/slovnik\/dashboard\/\">Preh\u013eadov\u00fd panel<\/a> a <a href=\"https:\/\/flamia.studio\/sk\/slovnik\/reporting\/\">Reportovanie<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google Analytics 4, analytick\u00fd n\u00e1stroj na meranie n\u00e1v\u0161tevnosti, udalost\u00ed a spr\u00e1vania pou\u017e\u00edvate\u013eov.<\/p>\n","protected":false},"featured_media":0,"template":"","slovnik-kategorie":[59],"class_list":["post-2277","flamia_glossary","type-flamia_glossary","status-publish","hentry","slovnik_category-analytika"],"acf":[],"_links":{"self":[{"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/slovnik\/2277","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/slovnik"}],"about":[{"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/types\/flamia_glossary"}],"version-history":[{"count":7,"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/slovnik\/2277\/revisions"}],"predecessor-version":[{"id":5172,"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/slovnik\/2277\/revisions\/5172"}],"wp:attachment":[{"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/media?parent=2277"}],"wp:term":[{"taxonomy":"slovnik_category","embeddable":true,"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/slovnik-kategorie?post=2277"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}