{"id":1923,"date":"2026-05-18T09:08:53","date_gmt":"2026-05-18T09:08:53","guid":{"rendered":"https:\/\/flamia.studio\/slovnik\/konverzny-pomer\/"},"modified":"2026-07-22T09:29:19","modified_gmt":"2026-07-22T09:29:19","slug":"konverzny-pomer","status":"publish","type":"flamia_glossary","link":"https:\/\/flamia.studio\/sk\/slovnik\/konverzny-pomer\/","title":{"rendered":"Konverzn\u00fd pomer"},"content":{"rendered":"<style id=\"flamia-glossary-one-paragraph-inline\">\n.single-flamia_glossary .elementor-element-4533b10,\n.single-flamia_glossary .elementor-element-f84795c,\n.single-flamia_glossary .elementor-element-flmenex,\n.single-flamia_glossary .elementor-element-flmenre,\n.single-flamia_glossary .elementor-element-0b683c3,\n.single-flamia_glossary .elementor-element-5e485b0,\n.single-flamia_glossary .elementor-element-9824397,\n.single-flamia_glossary .elementor-element-flmskex,\n.single-flamia_glossary .elementor-element-flmskre,\n.single-flamia_glossary .elementor-element-2605baa,\n.single-flamia_glossary .elementor-element-421aa85,\n.single-flamia_glossary .elementor-element-51bbf67{display:none!important}\n.single-flamia_glossary .elementor-widget-theme-post-content p:last-child{margin-bottom:0}\n@media(max-width:767px){\n.single-flamia_glossary .elementor-element-f3669f5,\n.single-flamia_glossary .elementor-element-c83cf0d{box-sizing:border-box!important;width:100%!important;max-width:100%!important;margin-left:0!important;margin-right:0!important;padding-left:20px!important;padding-right:20px!important;overflow:hidden!important}\n.single-flamia_glossary .elementor-element-f3669f5>.e-con-inner,\n.single-flamia_glossary .elementor-element-c83cf0d>.e-con-inner{box-sizing:border-box!important;width:100%!important;max-width:100%!important;margin-left:0!important;margin-right:0!important}\n.single-flamia_glossary .elementor-element-84464f5,\n.single-flamia_glossary .elementor-element-fb4fc3e{box-sizing:border-box!important;width:100%!important;max-width:100%!important;min-height:0!important;margin-left:auto!important;margin-right:auto!important;padding:42px 16px!important;overflow:hidden!important}\n.single-flamia_glossary .elementor-element-dc9d313,\n.single-flamia_glossary .elementor-element-59c6e18{box-sizing:border-box!important;width:100%!important;max-width:100%!important;min-width:0!important;--container-widget-width:100%!important}\n.single-flamia_glossary .elementor-element-dc9d313 .elementor-heading-title,\n.single-flamia_glossary .elementor-element-59c6e18 .elementor-heading-title{font-size:30px!important;line-height:1.08!important;max-width:100%!important;white-space:normal!important;overflow-wrap:break-word!important;word-break:normal!important;text-align:center!important}\n}\n<\/style>\n<p><strong>V skratke:<\/strong> Percento n\u00e1v\u0161tevn\u00edkov, ktor\u00ed vykonali po\u017eadovan\u00fa akciu.<\/p>\n<p>Konverzn\u00fd pomer je podiel definovan\u00fdch konverzi\u00ed na zvolenej z\u00e1kladni, napr\u00edklad n\u00e1v\u0161tev\u00e1ch alebo rel\u00e1ci\u00e1ch. Be\u017ene sa po\u010d\u00edta ako po\u010det konverzi\u00ed \u00f7 po\u010det n\u00e1v\u0161tev alebo rel\u00e1ci\u00ed \u00d7 100; pri porovnan\u00ed mus\u00ed zosta\u0165 rovnak\u00e1 defin\u00edcia aj obdobie.<\/p>\n<p>V\u00fdsledok ovplyv\u0148uje zdroj n\u00e1v\u0161tevnosti, typ ponuky, zariadenie, sez\u00f3nnos\u0165 aj sp\u00f4sob merania. Samotn\u00e9 percento preto nesta\u010d\u00ed; treba vedie\u0165, ak\u00fa akciu predstavuje, \u010di s\u00fa d\u00e1ta \u00fapln\u00e9 a \u010di konverzie prin\u00e1\u0161aj\u00fa spr\u00e1vny typ dopytu alebo objedn\u00e1vky.<\/p>\n<p><strong>S\u00favisiace pojmy:<\/strong> <a href=\"https:\/\/flamia.studio\/sk\/slovnik\/cro\/\">CRO<\/a>, <a href=\"https:\/\/flamia.studio\/sk\/slovnik\/cta\/\">V\u00fdzva k akcii<\/a> a <a href=\"https:\/\/flamia.studio\/sk\/slovnik\/landing-page\/\">Vstupn\u00e1 str\u00e1nka<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Percento n\u00e1v\u0161tevn\u00edkov, ktor\u00ed vykonali po\u017eadovan\u00fa akciu.<\/p>\n","protected":false},"featured_media":0,"template":"","slovnik-kategorie":[53],"class_list":["post-1923","flamia_glossary","type-flamia_glossary","status-publish","hentry","slovnik_category-performance-marketing-sk"],"acf":[],"_links":{"self":[{"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/slovnik\/1923","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/slovnik"}],"about":[{"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/types\/flamia_glossary"}],"version-history":[{"count":8,"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/slovnik\/1923\/revisions"}],"predecessor-version":[{"id":5192,"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/slovnik\/1923\/revisions\/5192"}],"wp:attachment":[{"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/media?parent=1923"}],"wp:term":[{"taxonomy":"slovnik_category","embeddable":true,"href":"https:\/\/flamia.studio\/sk\/wp-json\/wp\/v2\/slovnik-kategorie?post=1923"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}