Visual identity
for your brand
We design logos, colours, typography and graphic elements that bring your brand together across websites, social media and print.
If you first need to clarify your positioning, messages or brand personality, start with brand strategy. The agreed scope can also include naming.
A new brand
A visual direction from the first concept.
Identity redesign
An update based on what your brand needs.
Consistent communication
Guidelines and materials for everyday use.
✦ Identities we have designed
Explore logos and visual systems for real brands and their use on websites, packaging and other materials.
What visual identity includes
Brand direction
We discuss your offer, audience and competition. Together we agree on the character and visual direction of your brand.
Logo and visual system
We design the logo, its variations, colours, typography and graphic elements as a system that works across formats.
Practical applications
We show the identity on agreed materials, such as a business card, packaging or a social post. We define these deliverables in advance.
Guidelines and files
You receive files for the agreed uses and guidance on the logo, colours and type so your team can continue working with the identity.
How a visual identity takes shape
Understand your brand
We discuss your offer, audience and where the identity will be used.
Agree on a direction
We agree on the direction, deliverables, price and schedule.
Create the identity
We develop the visual system, show its applications and work through the agreed feedback.
Prepare your files
We deliver the approved files and guidance for their future use.
Logo and identity questions
What does visual identity include?
A logo, colours, typography and graphic elements. Specific materials and the extent of the guidelines are defined in the proposal.
Can you update our existing logo?
Yes. We assess what works and what needs to change, then recommend a logo update or a wider identity redesign.
What do you need from us?
Information about your brand, customers and intended use. For a redesign, we also need the existing logo and available design files.
How much does visual identity cost?
The price depends on the visual system and deliverables. We prepare a quote after discussing the brief.
How long does it take?
We agree on a schedule based on the scope and available materials, including time to review the designs.
Which files will we receive?
Logo files for web and print, agreed design materials and usage guidelines. The proposal lists the exact deliverables.
Can you also design our website?
Yes. We can apply the identity to a website, online store, social content or print materials. We agree on the additional scope together.
Let’s discuss your brand.
Tell us whether you are creating a new brand or updating your current identity.
